I'm having the same repeated "verify your subscription" problem. It's happening on 2 out of 3 computers I have. It probably does have to do with the software being installed where a previous version existed--but that's no excuse--the installation program should handle that. In researching this, I found that this is an error that has been occurring in McAfee anti-virus software since (at least) August 2006. That's 3 years ago! Is ANYTHING being done to fix this issue? Is is time to move on to another anti-virus product?
I used to have the problem that you describem but - lukcy me - I've now got the upgraded version of the bug (see my BOGOF thread) - Red warning message, click on Fix and "one of your problems needs a response from you". So unfixable. While I can live with this, it means that I am likely to ignore the indicator on the icon that there is a problem, and quite possibly not relaise that I have a real problem as well.
The good news is that it doesnt seem to stop me downloading updates or actually using the program.
The bad news is that Tech Support chat offer nothing except their equivalent of "have you tried switching it off and on again" - that is, uninstalling and reinstalling. (Exactly the same as for the "systemguards disabled" message - and everything else for all that I know.)
If I use the uninstall tool, it will be in order to install something else.
I really have no idea how this gets escalated, unless a lot of us vote with our feet.
I am also sick of verifying subscription every time it auto-updates. I have been cruising the forums, find several other references to this, however, no permanent solution. In this century, people don't have the time to "babysit" their software. Please, McAfee, look into this. It never happened before, until around the start of summer. I have now verified well over 100 times, and it's getting real old, real fast!
I'm giving it up a bad thing. My IT guys at work say Windows Firewall plus AVG free anti-virus have been fine for them (at home). The next PC I buy, when Windows 7 has been around a bit, will most definitely not have McAfee on it. They either couldn't give a stuff about it or have no idea how to fix it.
The really stupid thing securitywise is that of there was something really wrong I would probably ignore the McAfee icon telling me about it, on the "cry wolf" principle. That is not security!
I'm having the same problem. I get a message that my computer is not protected--I click on Fix It, then I get a prompt to verify my subscription (even though my security center shows I'm good into 2010), I click verify, which it does, but nothing changes. This seems to be a rampant problem, which McAfee doesn't seem too concerned about. I'm done with this mess and am going with a free virus protection service instead.